ProjectMark: Effective Opportunity Lifecycle Management
This guide outlines the process for effectively managing opportunities within ProjectMark, from initial creation through to project conversion.
1. Opportunity Initiation
- 1.1 Opportunity Creation:
- Begin by selecting the "Create Opportunity" function from your dashboard.
- 1.2 Essential Opportunity Information:
- Provide a clear and specific title for the opportunity (e.g., "Proposed Office Development - [Client Name]").
- Input key project metrics, such as total project value and area (e.g., square meters). ProjectMark will automatically calculate derived values, such as cost per square meter.
- 1.3 Detailed Opportunity Specification:
- Define the primary roles involved, including the main contractor, planning consultant, and project manager.
- Assign a probability score to reflect the likelihood of securing the project.
- Record anticipated project commencement and completion dates.
- Specify the proposed project delivery method (e.g., design-build).
- Enter all relevant financial information, including the total contract value, incurred costs, and projected future expenditures.
2. Opportunity Progression
- 2.1 Phase Tracking:
- Utilize the system's sales funnel to accurately track the opportunity's progression through various stages (e.g., "Lead," "Invitation to Tender," "Tender Submitted").
- 2.2 Phase Transition:
- Update the opportunity's phase as it advances, with changes reflected in real-time.
- 2.3 Financial Management:
- Assign a cost center to the opportunity to enable accurate financial tracking and profitability analysis.
- 2.4 Financial Forecasting:
- Regularly update contract values and cost estimates to maintain accurate financial projections throughout the opportunity's lifecycle.
3. Collaborative Management
- 3.1 Team Assignment:
- Establish project teams and assign individuals to specific roles, with clear commencement dates.
- 3.2 Role Monitoring:
- Track role assignments and changes to effectively manage team resources.
- 3.3 Task Distribution:
- Assign tasks to individual team members or groups to ensure efficient workflow management.
4. Document and Data Management
- 4.1 Centralized Document Storage:
- Store all project-related documents within ProjectMark for easy access and organization.
- 4.2 Data Access:
- Access project files and data through the designated "Data Hub" or project details section.
- 4.3 View Customization:
- Customize the opportunity view by adding, removing, or renaming sections to align with specific requirements.
5. Opportunity Finalization and Transition
- 5.1 Opportunity Management:
- Archive inactive opportunities or duplicate existing opportunities to streamline the creation of similar proposals.
- 5.2 Project Conversion:
- Convert successful opportunities into active projects within ProjectMark.
- 5.3 Activity Tracking:
- Monitor all opportunity-related activities (e.g., notes, file uploads, emails, meetings, tasks, updates) through a comprehensive activity log.
- 5.4 Audit Trail:
- Review a detailed history of all actions taken on the opportunity, including responsible parties, to enhance accountability and project oversight.
